Retail is a location centric business. And location data is everywhere in retail. Learn the right approach to enabling LaaS in your organization so you can work more collaboratively and start using real location insight to deliver on your customers’ expectations.

Read this white paper to understand location and how it applies to omnichannel. You will learn:

• What Location as a Service is and the three main categories of cloud computer services it combines
• Why LaaS is a system for understanding and insight
• A Seven-Step Plan for Implementing LaaS
• How LaaS can be applied for localization strategies
• Five reasons to implement a retail location strategy